@article{Heller_Bar-Zeev_2021, title={The Problems with Immersive Advertising: In AR/VR, Nobody Knows You Are an Ad}, volume={1}, url={https://tsjournal.org/index.php/jots/article/view/21}, DOI={10.54501/jots.v1i1.21}, abstractNote={<div class="page" title="Page 1"> <div class="layoutArea"> <div class="column"> <p>The Problems with Immersive Advertising: In AR/VR, Nobody Knows You Are an Ad</p> </div> </div> </div>}, number={1}, journal={Journal of Online Trust and Safety}, author={Heller, Brittan and Bar-Zeev, Avi}, year={2021}, month={Oct.} }